Mega Events

Mega events help drive Arizona's tourism economy and provide a source of pride for all Arizonans. Working with Valley sports, business and tourism leaders, AZSTA has played a key role in securing and executing numerous mega events since State Farm Stadium opened in 2006.

Economic Impact Studies

January 24 - March 24, 2020AZSTA Icon
2020 Cactus League Economic Impact

The 2020 Cactus League season generated an estimated economic impact of $363.6 million, including a $213.7 million contribution to Arizona's Gross Domestic Product, before being suspended due to the COVID-19 pandemic. Cactus League games in Arizona drew a total of 912,956 fans in 2020, an average of 6,568 per game

February 23 - March 27, 2018AZSTA Icon
2018 Cactus League Economic Impact

The total economic impact of the 2018 Cactus League is conservatively estimated at $373 million GDP by State, including 6,439 annual jobs paying $224.6 million.

April 1 - April 3, 2017AZSTA Icon
NCAA Men's Final Four

On April 3, 2107, North Carolina defeated Gonzaga 71-65 in the national final to secure its sixth national title. Two days earlier, North Carolina edged Oregon 77-76 and Gonzaga held off South Carolina 77-73 in the national semifinals.

January 11, 2016AZSTA Icon
CFP championship game

On January 11, 2016, Alabama edged Clemson 45-40 in the CFP National Championship. It was the eighth college football title game staged in Arizona.

February 1, 2015AZSTA Icon
Super Bowl XLIX

On February 1, 2015, the New England Patriots defeated the Seattle Seahawks 28-24.

January 10, 2011AZSTA Icon
Bowl Championship Series National Championship

On January 10, 2011, Auburn defeated Oregon 22-19 in the BCS National Championship.

January 8, 2007AZSTA Icon
Bowl Championship Series National Championship

On January 8, 2007, Florida routed Ohio State 41-14 in the BCS National Championship. It was the sixth college football title game played in Arizona and the first at State Farm Stadium.